What Is Search Engine Optimization

A magnifying lens over letter blocks containg 'SEO Ranking'

In order to achieve results in a specific area, first you must be able to define the area itself. Search Engine Optimization (SEO) has become an integral part of basically everyone trying to achieve results online, yet I see a lot of people who couldn’t even define what it is. Here I want to give … Read more

The Purpose of SEO

SEO purposes written beside a laptop and a pen

Depending on the exact situation, different websites or different companies can have slightly different purposes when it comes to what they are trying to achieve with search engine optimization. But there are two very important things to keep in mind when it comes to describing the purpose of SEO. One is that you should always … Read more

What Is Google Search Console

What is Google Search Console

Search Console, GSC for short, formerly known as Webmaster Tools, is a completely free tool from Google which is absolutely needed for good SEO results.